In October of 2017, a landmark deal was signed by Governor Brown of California. The Cleaning Products Right to Know Act of 2017 requires cleaning product manufacturers to include a complete ingredient list on all cleaning products sold in the state of California. Companies will also be required to make additional ingredient information available on their website.
Intended to make it easier for workers and consumers to identify potentially dangerous ingredients, any product that doesn’t satisfy these new requirements will be prohibited to sell in the State of California.
Together with a similar consumer disclosure initiative in New York, this new law will revolutionize how much information cleaning product manufacturers will need to provide to consumers.
Ingredient Disclosure for Cleaning Products vs Personal Care Products
In contrast with personal care products, it’s been possible for many brands in the cleaning product category to hide information about the actual ingredient in their products. Once the California law goes into full effect in 2020, manufacturers must disclose ingredients whenever there are chemicals of concern – they can no longer simply list generic ingredient names or claim ingredients (like fragrance) are trade secrets.
While leading-edge brands like SC Johnson, Seventh Generation and Method operate model disclosure programs, this new law will make sure the playing field is equal for all cleaning product manufacturers.