Want to shop your values while shopping online? Download GoodGuide’s new Transparency Toolbar to instantly reveal whether products are safe, healthy, green and socially responsible. The new personal filer option allows you to see how products match up with your personal preferences and values.
To help spread the word about this innovative and essential new tool, we are introducing a fun blogging contest. Tell your readers about the new Transparency Toolbar by trying it yourself and sharing your experience. Make your post more personal by also including the issues you included in your personal filters and anything the toolbar helped you discover while shopping online. We will randomly select one blogger to win a $100 Amazon Gift Card!
Once installed, the Transparency Toolbar appears at the bottom of a user’s web browser when shopping. It displays GoodGuide’s health, environmental and social product ratings along with a customizable Pass/Fail filter indicating how products perform on a consumer’s key criteria such as nutrition, organic, energy efficiency, climate change, animal testing, or labor and human rights. To make the Transparency Toolbar informative yet unobtrusive, it also displays personalized product recommendations, pricing information and user reviews, and only appears when shopping.
How The Blogging Contest Works:
1. Create an original post on your blog, in 400 words or more telling your readers about the Transparency Toolbar and how it is an essential tool for conscious shoppers. Include a personal account of how it made it easier to find safe, healthy products online.
2. Participants must include the following disclosure as a footnote of their post: “I wrote this blog post while participating in the GoodGuide blogging contest for a chance to win a gift card. For more information on how you can participate, click here.
3. Return to this blog post and submit a comment with a link to your blog submission OR send a tweet with the link to @GoodGuide. If you are submitting your entry as a comment on this blog, make sure you include your email so we can let you know if you won!
The blogging contest starts on September 1, 2011 and the submission window closes at 11:59pm PST on September 22, 2011. You must be a legal resident of the 50 United States or DC and at least 18 years of age or older. Blank or plagiarized posts will be disqualified. One winner will be randomly chosen to win the $100 Amazon gift card.