Some of the most fascinating eavesdrop material I’ve overheard during my time at GoodGuide has to do with how consumer packaged goods (CPG) companies are structured. Who owns who? Who wants to retain operating autonomy? Who wants to preserve their pristine supply chain? Who has a license to distribute brand X, but only in the United States? Is there more consolidation in industries like food or apparel versus personal care? The nuances of company relationships won’t be covered in this blog post (they are, however, incorporated into our ratings), but basic awareness that these nuances exist can make you a more savvy consumer.
Check out the slideshow below to see some of the company relationships I discovered by browsing GoodGuide and through chats with GoodGuide’s company research analyst, Mary Jo. If you’ve come across any other surprising connections (via GoodGuide or on your own), we want to know so share them in the comment section below.