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Tag Archives: ftc
Would the FTC Have Our Backs?
The UK’s Advertising Standards Authority (ASA) is set to battle Coca-Cola over the company’s advertisement for Vitaminwater.
Posted in Home
Tagged europe vs. usa, fda, ftc, health claims, marketing
How to Combat High-Tech Greenwash
Green advertisements haunt me like ghosts across the internet. As the co-founder of GoodGuide, I regularly spend time on the web sites of “green” brands researching the ingredients in their products, their environmental and labor policies, and their disclosure of … Continue reading



